Do Men REALLY Emotionally Eat?

​For a long time, I was under the impression that guys didn’t emotionally eat….  That’s something girls do, NOT guys. 

Neither I nor any of my boys hid in the bathroom with a pizza, eating and crying to get over a breakup.

HOLY SHIT was I wrong.

Emotional eating is NOT just crying over a breakup and spraying whip cream into your mouth.  

That’s a very TV definition of emotional eating and it’s VERY misguided.     

Emotional eating is ANYTIME you use food to soothe your feelings.  

  • Have you ever felt overwhelmed by your morning at work and grabbed a third slice of pizza at lunch?
  • Have you ever gotten into a fight with your wife or girlfriend and instead of punching a wall, you went to McDonalds and ordered a Double Quarter Pounder with fries and a coke?
  • Have you ever hated your boss so much that you come home and take it out on ice cream?

These are all instances of emotional eating.  

And emotional eating is NOT as obvious as you think.  

Emotional eating feels like your job, your kids, your business, and family are getting in the way of eating healthy.  

It feels like you are just “too busy to worry about eating healthy”, or you “don’t have enough time to prepare ALL your meals”, or that your “kids just have crazy schedules for you to worry about anything but surviving.”

These are REALLY very subtle ways of saying “food is the only place where I have control in my life, please don’t take it away from me!” 


I know.  Pretty deep, right? 

The truth is you are never too busy to stop eating when you are full. Your kids’ schedules are never too crazy to eat when you are hungry.  

These are built in instincts we have that help us stay healthy. Our bodies are designed to be HEALTHY, not sick.   

But our emotions can easily override these beautiful instincts and make you feel completely overwhelmed, anxious, and out of control. And the more we give into these emotions, the more powerful they get.  

Ice cream is no longer milk, sugar, heavy cream, and eggs, it’s how you get through the day. It’s the one thing that you KNOW you can look forward to.

Inevitably, you will gain weight. And the typical thing that nutritionists, dieticians, Instagram, Facebook, and personal trainers will tell you to do is:


Well, how do you get rid of that shit?

What’s going to replace the Ice Cream?

Do you really have to eat some perfect mix of meat, fish, nuts, seeds, and avocados to be in shape or healthy?  


There are millions of guys out there everyday who eat ice cream, cookies, pizza, and bread and are in incredible shape.

The real difference is they don’t rely on food for stress relief or to take the edge off.  They have a relationship with food that keeps them healthy and thriving regardless of the food they are eating.    

Oreos are just Oreos.

Pizza is just pizza.

Chips are just chips.  

They are never the remedy to a shitty day.  

If you don’t have a relationship with food, you will be forced to rely on your emotions.  And emotions are… EMOTIONAL. Sometimes high, sometimes low. Sometimes steady, sometimes all over the place. Sometimes happy, sometimes sad.  

And what this means is sometimes you will eat salad, salad, salad, and other times it’s pizza, burgers, fries, finished off with ice cream.

Then back to salad, salad, salad, then back to pizza, burgers, fries, and ice cream.

And this cycle will repeat over, and over, and over again until you wake up one morning, look in the mirror, and wonder who the fat guy staring back at you is.  

This NEVER has to be the case. Eating doesn’t have to be “all healthy” or “all shitty” - there is a space that exists where you eat healthy foods, but never deprive yourself of the stuff that you love.

And when you do, it’s a freedom that makes you hop out of bed every single morning with the energy and passion to take on the day. 

It’s a freedom where you can be busy all day long making high level decisions at work and still come home at night and help your kids with their homework and still seduce your lady.  

It’s you finally being in control of your day, instead of the day being in control of you and being at the mercy of its every whim.

And you can do this without ever counting a calorie, carbs, or worrying that a slice of pizza will make you fat.

But it all starts with your relationship with food. Your relationship with food is the #1 way you nourish your body, mind, and passion.

Do you want a life where you are you eating to nourish your body, mind, and passion?  


Do you want a life where you are ALWAYS fighting off the 10th Oreo as you decompress from the day and wake up feeling like a slug Every. Single. Morning?

If you want the energy to be a boss at work. If you want your presence to be felt every time you walk into a room. If you want to be in control of your life.….. Then it all starts with your relationship with food.

And if that’s what you want, then start with my free workshop below, and I can show you how my clients have transformed their minds and bodies in ways they could have never imagined.

FREE Weight Loss Workshop

  • A step-by-step game plan my busy male clients use to lose 50 to 100 pounds without intermittent fasting, following keto, or wasting 30 days on Whole 30.
  • How to keep the weight off permanently, without grinding at gym or living in "diet mode.”
  • The real reason why relying on "willpower" is a setup for failure, and how my clients use their relationship with food to get the body they've always wanted.
The No Diet Man. 5 Steps to Losing 50-100 pounds, without dieting and changing your relationship with food
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